ShopBack is Asia-Pacific's leading shopping and rewards platform. They connect over 50 million users with 15 million merchants and partners, driving billions in sales for them annually. Given their current scale, it's hard to believe that just over a decade ago, ShopBack only started to set out to help people across the region save money with cashback on their everyday shopping. Very quickly after launching, ShopBack identified an opportunity to launch a dedicated travel vertical. Their goal for the vertical was to provide strong travel offerings that would drive high booking volumes for travel partners, enabling ShopBack to earn from these referrals and pass higher cashback deals back to their members. However, launching a travel vertical presented unique challenges for a platform primarily known for retail cashback. To win member confidence for these higher-value travel purchases and provide a truly competitive service from day one, ShopBack knew they needed two key elements: access to a vast selection of global travel options and the backing of an established, trusted name in the travel industry. This was about more than just adding inventory it was about ensuring a reliable and appealing booking experience that members would trust. “We needed a partner who could offer both scale and trust. Rocket Travel by Agoda gave us global reach with local credibility, which was key to winning our users’ confidence early on.” - Hazel Then, Regional Head of Commercial, ShopBack
Jim Thompson, the iconic Thai lifestyle brand, aimed to expand its visibility among a diverse, global travel audience. To do so, they needed to place their promotional offers in front of travelers who were actively planning their trips. However, advertising channels tend be imprecise, often showing ads to a general audience instead of people who are actively planning a trip. This can lead to wasted budget and missed opportunities to connect with interested travelers.
One leading global aviation company with a successful loyalty program turned to Rocket Travel by Agoda to create a redefined hotel booking experience.The airline market’s profits dropped 33% in Q2 of 2024, amid an increase in labor costs and jet fuel prices. These market conditions are forcing airlines to look at how they can maintain profitability, coming in the form of cutting routes, grounding planes, and finding ways to increase efficiency. Smart airlines are leveraging their loyalty programs to cultivate new revenue streams and achieve their business objectives.
Founded in 1994, Smiles is the most known frequent-flyer program in Brazil. With a customer base of approximately 17M travelers, Smiles is now the loyalty program for GOL, the largest Brazilian airline. Rocket Travel by Agoda and Smiles have been working together since 2017. The company was the first global partner to leverage Rocket’s leading technology to provide its customers with the option to redeem miles on hotel stays.3.4% increase in email open rate0.6% increase in click-through rate5% increase in direct market share.
Flying Blue, the loyalty programme of Air France, KLM, Transavia, Aircalin, Kenya Airways, and TAROM, and Rocket Travel by Agoda launched a new platform that provides Flying Blue customers with more options to earn and use points on hotel stays. With this launch, Rocket Travel by Agoda has expanded its reach globally, as Flying Blue became Rocket’s second white label partner in Europe.Since launch, bookings have increased by 200%. The customer-centric and partner-branded website, the improved user experience, the expanded option to earn and redeem Miles, and the emphasis on delivering quality support are some of the key reasons why this partnership has been successful.