News, research and results

The Rocket Travel by Agoda team is constantly working to improve and drive growth for our partners and support their customers. Take a look at what we’re up to:

Boosting Conversion Through Testing and Experimentation

At Rocket Travel by Agoda, our curious team is constantly innovating by asking questions, testing new features, and developing experiments on our platforms to deliver customers the best-in-class travel booking experience. By redesigning how we present information about the available room types, we successfully optimized our customers' experience when...keep reading
5/25/2023 • Technology

Applying a Customer Centric Approach to Boost Revenue

The travel consumers’ behavior is constantly evolving and Rocket Travel by Agoda knows how important it is to continue evolving along with them when it comes to our proprietary technologies. In an effort to appeal to our customers' experience, we found a way to make it more accessible and efficient for users to find rental cars that meet their needs. In doing so, we increased..keep reading
5/23/2023 • Technology

Decoding What it Takes to Build Successful Loyalty Programs

In an environment where, according to a US based survey, consumers are enrolled in an average of 16.6 loyalty programs, how do brands build affinity and, well, loyalty? Consumers are savvy - often seeking ways to earn points and burn points through value-add loyalty schemes, and companies.need to provide a solution that attracts and retains their customers..keep reading
5/19/2023 • Technology

Rocket Travel by Agoda Photo Contest - February 2023

At Rocket Travel by Agoda, we are lucky to have a team full of talented, creative people. To celebrate our team's unique perspectives, travel adventures, and everyday experiences, we host a monthly themed photo contest. The winner: chosen by vote and rewarded with a $300 travel credit towards their future voyages.....keep reading
5/8/2023 • Culture

MEGA  Event 2023

Airline and travel industry leaders from around the world came together to share best practices for maximizing revenues from loyalty programs at MEGA Event 2023. This year, head officer and legal director of Rocket Travel by Agoda, Sarah Moore, participated in a panel discussion on the topic of Redesigning Your Loyalty Program. With more than 15 years of experience in travel technology and leading Rocket Travel by Agoda’s innovation...keep reading
5/1/2023 • News

Evolving With the Latest Travel Trends

Travelers are ready and more willing to explore new destinations than ever before. With tourism skyrocketing post-COVID, it’s more important than ever to reach the travel consumer and bring value to their bookings. Being a leader in the global travel industry space means evolving your goals and business to meet the traveler where they are today...keep reading
4/17/2023 • Technology

The Travel Marketing Expertise That Supports Our Partnerships

Working with Rocket Travel by Agoda means partnering with a team of travel experts and professionals who thrive on creating products, solutions, and experiences that reward travelers at every stage of the customer journey. Rocket Travel by Agoda provides a variety of services and capabilities that allows our partners to adapt to travel industry trends and...keep reading
4/5/2023 • Technology

The Citi Travel with Site Has Launched!

It’s official: the Citi Travel with site, powered by Rocket Travel by Agoda, is live. Citi’s new travel booking platform will transform the travel planning experience for Citi ThankYou® cardmembers, and I am proud of the essential part that Rocket Travel by Agoda has played in bringing this platform to fruition. This project leverages Rocket Travel by Agoda’s...keep reading
3/20/2023 • News

Streamlining the Travel Booking Experience

At Rocket Travel by Agoda, we provide our partners with a white-label solution that gives their customers the best travel booking experience possible. To continue elevating the user experience in our products and driving value for our partners, we developed a unified cart technology that revolutionizes the travel booking experience by allowing...keep reading
3/16/2023 • Technology

The Importance of Inclusive Platform Design

The Americans with Disabilities Act (ADA) is an important civil rights law that all US-based companies must comply with. At Rocket Travel by Agoda, we develop travel booking platforms that are used by customers all over the world, so our teams take these laws into special consideration for all of our travel verticals....keep reading
3/15/2023 • Technology

Protecting Our Partners and Their Customers

Every team at Rocket Travel by Agoda is dedicated to building trust with our partners and our travelers. In the fast-changing world of global technology, security measures are critical to ensure confidentiality and integrity of data. Our team is committed to protecting information security and minimizing loss. Not only do security measures...keep reading
3/13/2023 • Technology

Mapping Enhancements to Drive Results

At Rocket Travel by Agoda, it’s our mission to continuously adapt to the ever-changing travel industry. In order to achieve this, our teams constantly look for opportunities to improve our search platforms to better align with evolving customer behavior and make the travel booking process as streamlined as possible....keep reading
3/8/2023 • Technology

Rocket Travel by Agoda: A Culture Built for Success

Rocket Travel by Agoda prides itself on a company culture that embodies our core mission and values. Our culture is a true reflection of our purpose and how we go about our work to impact the travel industry. At Rocket Travel by Agoda, our values are not just words; they are what each team member lives by every day...keep reading
3/1/2023 • Culture

Rocket Travel by Agoda and Flying Blue Increase Hotel Bookings by 200

Flying Blue, the loyalty programme of Air France, KLM, Transavia, Aircalin, Kenya Airways, and TAROM, and Rocket Travel by Agoda launched a new platform that provides Flying Blue customers with more options to earn and use points on hotel stays. With this launch, Rocket Travel by Agoda has expanded its reach globally, as Flying Blue became Rocket’s second white label  partner in Europe...keep reading
1/5/2023 • News

In The Zone for Arizona

One of many traditions here at Rocket is our annual company trip. Since 2014, Rocket has taken its employees on various adventures: Lake Tahoe in 2014, Puerto Rico in 2015, Michigan Shores in 2016, New Orleans in 2017, and Zion National park in 2019 are just a few examples of opportunities we've had to visit a new destination while getting to spend quality time with our work colleagues...keep reading
12/14/2022 • Culture

Announcing the New Rocket Travel by Agoda

Today, we are announcing an exciting new chapter in the Rocket Travel story: the launch of Rocket Travel by Agoda. Rocket Travel, Inc. started in 2013, with the launch of, our B2C platform that delivers some of the best rewards in the travel space. Over the years, we’ve grown into a B2B whitelabel travel provider, helping design customized travel platform...keep reading
11/10/2022 • News

New Partnership for Rocket Travel by Agoda and Virgin Australia

Rocket Travel by Agoda partnered with Virgin Australia to launch an online booking platform that offers hotel accommodations and car rental options to its customers. Through the platform, customers will also be able to earn and redeem Velocity Frequent Flyer Points with every hotel and car booking...keep reading
09/19/2022 • News

Behind the Driver’s Seat: How Rocket Travel by Agoda is Helping Global Brands Navigate Rental Car Shortages

The rental car crisis in the United States is challenging travel loyalty programs to deliver expanded access to rental car booking options in response to a macroeconomic snowball triggered by the COVID-19 pandemic. Rocket Travel by Agoda is working real-time to identify the issues of this crisis, spot the future trends and help our partners navigate these unforeseen times. While the rental car crisis is slowly steadying, it is far from over....keep reading
08/30/2022 • Technology

Smiles - A story of how collaboration boosted customer engagement

Founded in 1994, Smiles is the most known frequent-flyer program in Brazil. With a customer base of approximately 17M travelers, Smiles is now the loyalty program for GOL, the largest Brazilian airline. Rocket Travel and Smiles have been working together since 2017. The company was the first global partner to leverage Rocket’s leading technology to provide its customers with the option to redeem miles on hotel stays...keep reading
08/06/2022 • Marketing

Sarah Moore Named Leader of Rocket Travel by Agoda

Today Rocket Travel by Agoda announced Sarah Moore will lead the team as the organization’s new Head Officer. She moves into the chief executive role after serving as Senior Vice President, Commercial for the past 3 years. Part of Booking Holdings (NASDAQ: BKNG), Rocket Travel by Agoda partners with global brands to create white label customer engagement...keep reading
07/05/2022 • Press Release